Skipton Building Society collaborates with a creative agency

Skipton Building Society has selected Red Brick Road as its lead creative agency after a competitive pitch. Red Brick Road will oversee the building society’s holistic brand strategy and develop a brand platform for its relaunch. Skipton Building Society’s mission to support financial well-being and homeownership will guide the collaboration. The pitch process was managed internally by the brand.  Nick Mortimer, Chief Marketing Officer of Skipton Group, praised Red Brick Road’s understanding of their complex business and shared vision. Red Brick Road will implement a through-the-line brand relaunch, emphasizing the society’s membership proposition. David Miller, CEO of Red Brick Road, expressed enthusiasm for the partnership and their shared ambitions. EssenceMediacom continues to manage Skipton Building Society’s media account.